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Companies

 

The modern company is "a place to learn". And this learning is not limited to the "specific skills" induced by some training courses but implies the acquisition of more "general habits" that may become a second nature in the working community. There is a "focused" learning, vertical and formal, that should be constantly updated in order to follow the company's evolution and there is also a "distributed" learning, horizontal and non-formal, which belongs to the "culture" and to the peculiar "style" of each company.

The distribution of new digital resources in a company implies a process of assimilation that can be long and difficult. It is not enough to install the last technology in a company to produce a mental change in the users. There can be some failures in the training courses or some wrong technological decisions that may prevent the acquisition of the new e-knowledge.

Howard Gardner, professor of education at Harvard and the author of a well known theory concerning the "multiple intelligences" rises the question of the scholastic origin of most mental tests in contradistinction with the differents needs of the business sectors and roles in the 21st century. We need a new kind of intellectual evaluation in the digital era.

The individuals related to a company form a vast community, a true "expanded company" with important intellectual, moral and affective resources that could be shared. In particular the digital networks can help to establish a robust community without spatial or time frontiers. A modern company should use these powerful resources to enhance the quality of life of its members. 

 

Clients:
  • Apple Argentina
  • Arcor
  • Banco de Galicia
  • Banco Francés
  • Citibank N.A
  • Correo Argentino
  • Diario La Nación
  • Grupo Torcello ECBA
  • Participar.net
  • Telefónica de Argentina
  • TN Platex
  • TV Quality
  • Uno-e (Brasil)
  • YPF

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